We Dig Different & Welcome All

John is a strategic thinker and business builder who loves to reimagine what is possible with smart people who are not afraid of the future. He has the ability to visualize voids in the market and then define a people, product, process, and position approach to creating a brand where that void once existed.

Obsessions: Research, Content, Ideas & Packaging

Superpowers: Dyslexia, Memory & Movie Quotes

Quote: “Perfection is a myth, but the path to perfection is divinity” – Raymond John Siefert (my dad)

Bob analyzes business innovation, cloud technology, leadership, corporate strategy, and the global digital economy. He’s the founder of Cloud Wars, was recruited by and worked for Larry Ellison, and shares his thinking via daily videos, daily articles, newsletters, and podcasts.

Obsessions: Gratitude, Wonder, and living joyfully and fearlessly

Superpowers: Building seawalls and decks on Lake Erie

Quote: “A man’s reach must exceed his grasp, or what’s a heaven for?”

Jose is an experienced development leader with 20+ years building solutions in the online media and events services industry.

Obsessions: Web Technologies, Data, Research

Superpowers: Persistence, Patience, Adaptability

Quote: “You miss 100% of the shots you don’t take.”

Danielle specializes in operationalizing processes, executing at scale and analyzing performance to drive better business outcomes. She brings 20+ years of expertise developing brand, content and event programs that scale businesses in health & nutrition, telecommunications, healthcare and self-storage.

Obsessions: Organization, Collaboration, Creation

Superpowers: Random trivia, Sarcasm & All things pop-culture

Quote: “Finish each day and be done with it. You have done what you could; some blunders and absurdities have crept in; forget them as soon as you can. Tomorrow is a new day; you shall begin it serenely and with too high a spirit to be encumbered with your old nonsense.” ~ Ralph Waldo Emerson

Aaron is a tech, data and content leader who specializes in delivering insights that help people and businesses make crucial decisions. He analyzes market trends and puts complicated technologies into context so people can make actionable plans that solve tough problems.

Obsessions: Learning, Connecting, Analyzing What’s Next

Superpowers: Family, The Beard, Authenticity

Quote: “Stay patient and trust your journey.”

Bridget is a content creator and community builder. She’s spent her entire professional career empowering community through business intelligence tools, educational content, engaging events & bold altruism.

Obsessions: Coffee, red wine, gardening, DIY projects, Yoga, great conversations, traveling, and warm sunny days preferably at the beach

Superpowers: adaptability, positivity and relatability

Quote: “Be the change you wish to see in the world.” ~ Mahatma Gandhi

Genevieve is an accomplished Controller & Financial Management professional with extensive background working with startup businesses to reconcile records and transform accounting processes. She’s spent the last 2 decades guiding financial decisions by establishing, monitoring and enforcing policies and procedures.

Superpowers: Sarcasm, witty sense of humor, abnormally good social skills for an accountant

Obsessions: animals, beach, scuba, organization, food, fitness

Quote: “It’s not that deep Boo”

Abbey is a seasoned operations, marketing and project management pro. She uses planning, communication and data as the nucleus to success.

Obsessions: Seasons of Minnesota, Living by the Lake, Lifelong Learning

Superpowers: Adventure, Self-Reflection

Quote: “Nothing can dim the light that shines from within.” ~ Maya Angelou

Noel is a non-stereotypical accountant – stereotypical in that she does love numbers and logic and rules and when things tie out, but she’s very extroverted and prefers people to computers.

Obsessions: History, learning, collaborating, values, sports, Disney, traveling, space & history nerd

Superpowers: sarcasm, pixie dust

Quote: “Only when it is dark enough can you see the stars.” – Charles A Beard

Tristan is a critical thinker who has a passion for people and relationship building. He has extensive experience in customer advocacy with a gift for turning around experiences with his positive attitude. He loves to learn and has dabbled in accounting, marketing, and sales to help curb his learning appetite.

Obsessions: Learning, communication, and efficiency

Superpowers: Detail oriented, resilience, and kindness

Quote: “It’s not who I am underneath, but what I do that defines me.” – Batman

Sara is a passionate digital storyteller. She combines her backgrounds in technical communication and global sustainability to create content that educates and engages others.

Obsessions: cows, traveling, Dunkin’ iced coffee, wildlife, photography/digital media

Superpowers: organization, creativity, and enthusiasm

Quote: “You are never too old to set another goal or to dream a new dream.” – C.S. Lewis

Jim is a passionate, energetic, upbeat customer service manager who loves working with people. His background in teaching and desire to build relationships drive him to bring out the best in himself and others.

Obsessions: Communication, teamwork, and the Philadelphia Eagles

Superpowers: Positivity, enthusiasm, and shredding a dance floor

Quote: “Be curious, not judgmental” – Walt Whitman

Hannah has experience in a multitude of jobs and is truly a jack of all trades. She specifically enjoys working with and for people in the event and hospitality industry. She is continuously striving to grow and learn in her professional and personal life.

Obsessions: Music, traveling near and far, long walks

Superpowers: navigating, making the best sandwiches on the block, (usually) getting along with everyone

Quote: “Always forward, never back.”

Ramin is a meticulous, analytical, and results-driven performance marketing manager. Proven track record of managing marketing campaigns to drive improved audience engagement, brand visibility and conversions. Out-of-the-box thinker committed to adapting brands and advertising strategies for business development.

Obsessions: Music, Sushi, Sunset

Superpowers: Extrovert, Creative, Enthusiastic, Inquisitive

Quote: “A goal without a plan is just a wish”