Channel Marketing Alliance Community

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  • Hi Kari! To add to Anya's suggestions, Sikich and Innovia Consulting also put on customer events where sponsorships are welcome. It is such a great way to interact with the VARs, meet potential clients, and show commitment to the channel - something ...

  • My experiences tell you to not make it complicated.  I've worked for an organization who had a great program with different levels, etc.  Just didn't matter. Key is to get consultants trained to ask... they have the closest relationship with them and ...

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  • You are welcome to call me and I can share what I know.  I've also attended many to understand who does a great job.  218-862-5002 ------------------------------ Kim Peterson Founder Dynamics Connections Battle Lake MN ------------------------------

  • Many of the large VARs have them. Interdyn Artis does a great one. They just had it a few weeks ago. Also Socius (now Velosio). And Vicinity Manufacturing are a few I can think of that do a great job. CAL Business Solutions has our customer event every ...

  • We're trying to get listed in the Dynamics AppSource, but (as I'm sure all of you know) we need to be a member of the Partner Network. I could use a little education on the varying levels of MS Partner, and which one we should consider as an ISV if we ...

  • Channel Marketing Alliance

    The Channel Marketing Alliance (CMA) is the channel marketer’s primary source for professional development, strategic direction, collaboration, and more.  Powered by curiosity and strengthened by a supportive community, the Channel Marketing Alliance strives to create a learning path that addresses and solves the unique challenges channel marketers face in a rapidly evolving marketplace. The Channel Marketing Alliance delivers on these goals by providing its members opportunities for ongoing education through a combination of hands-on educational events, access to marketing toolkits and templates, and collaboration with experienced channel marketing professionals.   

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  • Here are the top 4 reasons to implement a marketing automation solution in 2018.   I am part of a small marketing team that relies heavily on marketing automation. Why? Our marketing team uses several tactics that work together to increase brand identity ...

  • New 2018 Technology Marketing Trends & Tips: Register Now! One of the biggest challenges for software and technology marketers starts with not having statistics and benchmarks that actually mean something! Not anymore. Did you know every year The Partner ...

  • I have a confession to make. 2018 is nearly here, and I’m not even halfway through finalizing my marketing plans for the new year. Instead what I have is a desk full of notes, several calendars, and a bazillion tabs open on my browser. That, and ideas. ...

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